Month: April 2017

Do You Know When to Say Yes and When to Say No?

Today I am going to talk to you about my friend Nancy and her husband Bill.  You can read or listen to this on the Genuine ScLoHo Media & Marketing Podcast: Bill and Nancy are real people, not a made up couple.  I’ve known Nancy since we went to high school together and yet back…
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April 27, 2017 0

Stupid Ways to Blow Your Advertising Budget

Prefer to listen instead of read?  Here’s the podcast version of today’s article: I was talking to two friends recently in separate conversations who have both decided to spend $4000 this year on an advertising program that I believe is pretty stupid. It’s not their fault, not really.  They were charmed by the salesperson, into…
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April 20, 2017 0

The Shower & God

I don’t know about you, but there are certain times that my mind clears and when that happens it is eye opening. Mowing the yard can be one of those times, but that’s only part of the year. Often I take time to take the road less traveled in my daily commute. I get to…
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April 14, 2017 0

Marketing and Advertising are Not the Same

This week, we’re going to tackle a subject that some people get confused about. And if you prefer to listen to the podcast version of this article instead of reading, here you go: Marketing and Advertising are not the same thing. A dozen years ago, a friend of mine in Fort Wayne declared he was…
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April 12, 2017 0