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‘Marketing and Advertising Insights’ Category

  1. Do You Want MORE or BETTER?


    February 20, 2017 by Scott Howard

    It’s the old quantity versus quality debate that can apply to any situation. Dating… do you want lots of girl/boy …
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  2. Technology Doesn’t Matter, Sort of


    February 15, 2017 by Scott Howard

    Man, am I going to catch some heat on this one. Unless you read all the way through this piece. …
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  3. What Ever Happened To Old So and So?


    February 9, 2017 by Scott Howard

    Updated from the 2011 ScLoHo archives: Ever wonder about the customers you don’t have anymore? Where did they go? Some …
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  4. The Stupidity of Advertising in the Super Bowl


    February 5, 2017 by Scott Howard

    If you are a local business that bought advertising time on your local Fox TV affiliate to air in the …
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  5. Is There A Better Way of Getting Customers?


    January 31, 2017 by Scott Howard

    In my world of marketing and advertising, I see all kinds of schemes designed to get people to buy stuff. …
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