Category: ScLoHo Sales Tips

It’s Not WHO YOU Know, It’s Who KNOWS YOU

The last few months I’ve noticed something that may have been going on longer than just the last few months. Here’s that something: The number of people who know me and see me face to face in “unplanned meets” has become substantial. Let me define “unplanned meets“. I fill my week with planned meetings such…
Read more


March 7, 2017 0

Is There A Better Way of Getting Customers?

In my world of marketing and advertising, I see all kinds of schemes designed to get people to buy stuff. ¬†Sometimes I get unsolicited emails from people who think I want to buy their stuff, but they are paddling up stream and up the wrong creek. I’m going to show you an example from last…
Read more


January 31, 2017 0

Are Your Missing Some Customers?

Pay attention as I tell you a true story and see if it applies to your business: I’ve got a great client, they are a true advertising partner. Our partnership began last year when I volunteered to help them formulate an advertising and marketing plan that they could use with me or without me. They…
Read more


September 15, 2016 0

Sell to People

Too often I see so called marketing experts who are trying to game the system and push some technology that they claim will beat the pants off everyone else and blah, blah, blah… What I look for when I see this stuff is are they also taking into consideration the human factor? ¬†Or more accurately,…
Read more


September 12, 2016 1