So What Is The Very Best Advertising Schedule on WOWO?

This month I’ve been sharing with you the cost of advertising on WOWO Radio in Fort Wayne, Indiana and offering a few tidbits of wisdom along the way. Follow the whole series at this link.

“But what is the best possible advertising schedule I can buy on WOWO?”

It really depends on what you need, what your competition is doing, and a bunch of other questions.  I cover those things when we talk face to face or over the phone.

However…

Let’s say money is no object…

1 60 second ad per hour in prime time at full freight ($100) times 13 hours a day for 5 days a week and we are up to $6500.  Add in 1 60 second ad per hour in non-prime-time for 6 hours at $50 and another 5 hours at $25 and we’re up to $8625 for 1  60 second ad per hour 24 hours a day Monday thru Friday.  Round it up to $10,000 and we’ll include 24 hours a day on weekends too.

Do this for 52 weeks a year and the price tag is $520,000.

Is anyone doing this on WOWO? No.  But if money was no object, you could.  And we’d find a few ways to save you some money and include more for your advertising partnership with us.

You will make money, no doubt about it with that kind of exposure.  If you can handle all the customers we’d be sending your way.

On a more realistic level we have advertising partners who invest up to $3000 per week with us.  Some spend $3000 a month. Some even less. As I’ve outlined in this series there are a multitude of ways to spend your advertising budget on WOWO radio.  Our job is to work together to find a plan that works now and has room to grow as your business grows.  It’s an advertising partnership.

And besides the actual radio ads, I have the entire digital world that we can use to enhance your marketing too.  Want help?  Have a question?  Ask: