Survey Says: Where we get our News

Survey Says: Where we get our News

A new survey of nearly 5,000 Americans sheds some light on where we get our news. Comparing 2017 to 2016, we see some slippage and some increases. Not surprising to me is that the increases are related to our pocket computers, those devices you and I call our...
Why WOWO Radio Will Outlast The Naysayers

Why WOWO Radio Will Outlast The Naysayers

NewsTalk 1190 WOWO Radio in Fort Wayne, Indiana¬†is going to be 100 years old soon. ¬†Despite the most recent doomsday report that AM and FM radio stations would be obsolete before WOWO hits 100, I’m here to present some real reasons that the report is both right...
What’s This GeoFencing Thing People Are Talking About?

What’s This GeoFencing Thing People Are Talking About?

GeoFencing is a term that I have used regularly and repeatedly for the past 3 years and apparently others in the advertising and marketing world have too. But it has caused a ton of confusion because some people who are selling this service don’t understand how...