T.M.I.

from the ScLoHo 2011 archives: Too Much Information. Last week, I saw a tweet that promised to tell me 30 things I should not reveal on Social Media if I clicked on the link. Since I’ve clicked on this guys links before, I clicked on this one and read his story that looks like it […]

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Passion or Persistence?

Tuesday was the monthly #SMBFW and Kevin Mullett lead an interesting discussion that inspired me to write this article today. (#SMBFW stands for Social Marketing Breakfast Fort Wayne, a monthly event that you are welcome to attend on the last Tuesday of the month. Just ask me for details.)  I was sitting with Ryan, a […]

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The Power of a Real Radio Personality

The other day I shared with you The Power of WOWO Radio Live Endorsement Ads. Today, an article from RAB.com that digs deeper:  Personality makes a difference Tammy Greenberg, RAB Radio station personalities are arguably the single most important differentiator for radio. These talented individuals introduce people to favorite and new music. They share current, […]

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