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Does Your Business Have A SMART Plan?


February 26, 2016 by Scott Howard

How’s 2016 treating you?

Are you on target for the year with your business plan?

Or are you one of those folks who didn’t really come up with a plan for the year, just some goals but without a map to get there this year?  plan

Next week we begin month three of 2016 so you have 10 months to get from here to there.

(If you never created a goal for 2016, you are only one step behind those that created a goal without a plan to get there, so don’t give up.)

Item 5 on our list of 17 Ways To Increase Your Businesses Profitability is: Develop a Business Plan that Makes Sense.

You may need certain professionals who have their areas of expertise in Law (Business Attorney),  Finance (Tax Advisor) and a few others.

I can help you with the marketing components.  We will begin with a  Custom Marketing Strategy.  From there I will do what I do best and help you create a SMART Plan.

My philosophy is to help others be successful in business by helping them create a SMART plan:

  • ADVERTISING plan using
  • RADIO and

I have been doing this for several of my advertising partners and have room to do this with a couple more this year. Let me know if you want to be considered.

To be clear, the advertising partners that I work with on this level also get recommendations on all forms of marketing, not just what I can offer them.  Plus, if I notice something else that needs you attention, I’m not shy about telling you.

Scott Howard aka ScLoHo has 25+ years of experience in marketing , advertising, media and works directly in the radio and digital world from Fort Wayne, Indiana.  Contact him at or 260.255.4357.


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