Your People Are Also Your Marketing
Do you know how many times your business has lost potential business because they had the wrong person dealing with the public?
A few years ago, my friend Amber made the following comment on Twitter:
If your receptionist isn’t friendly when I call or visit, I won’t call or visit again.
What Amber stated is not profound, or new.
She simply stated what most everyone feels.
If you are going to skimp on employees, you are probably losing more business than any advertising and marketing program can ever generate, because now with the power of Social Media and online review sites, those bad experiences have an audience.
Fix it today.
Fix it now.